Business Coaching for Photographers

Education. Support. Business Coaching for Photographers Who Want More Than Just Bookings.

If you're a photographer who loves creating—but feels overwhelmed by everything that comes after the shutter clicks and the wedding or session is over—you're not alone. We’ve been there.

This page is here to share the story of how we’re helping other photographers like you build real, sustainable businesses through photo business coaching services and our online courses. 

What you'll learn about in this post - 


In addition, we'll also be sharing a little more about us and how you can connect with us!

Whether you’re brand new or several years in, there’s something here for you.

✨ Quick Look: Want to Skip to the Good Stuff?

If you're looking for Business Coaching for Photographers, here’s where to go:

🎓 Start Free with Our Business Fundamentals Course
➡️ Perfect for newer photographers or those getting serious about growth
Get Access →

🎓 Join Our Free Facebook Group
➡️ Great for live classes and community engagement
Join Now →

📘 Explore the Photography Business Academy
➡️ A 9-course, no-fluff program that will transform your photography business
Explore Now →

💬 Interested in Private Business Coaching?
➡️ We offer personalized 1:1 support tailored to your exact needs
Contact Us for Coaching →


Helping You Build the Business Side of Photography

Our Story: From High School Sweethearts to Full-Time Photographers

Hi there—we’re Jes and Chris, the married duo behind Hand and Arrow Photography.

We’ve been together since we were 14, starting as friends with a shared love for photography. We’d go out into the woods with our cameras, taking pictures of nature, each other, and our pets. It was just a hobby back then—something creative and fun that brought us together.

Years later, after college and the usual 9–5 grind a lot of people find themselves in (ourselves included), we found ourselves coming back to photography—not just as a passion, but as a potential business. What started as side gigs turned into something much more, and eventually we built Hand and Arrow from the ground up into the full-time wedding photography brand it is today.

Our photography businesses has supported our lives at different stages and facilitated us living lives we wanted - being able to do things like travel extensively and buy our home, to expanding our family including our (now) 2 year old son Callen and dog Oatly in tow. 

But along the way, we discovered something else:

We didn’t just love photography—we loved the business behind it.

We realized how many creatives struggle with the business side of things—branding, websites, marketing, pricing, finances, systems, client experience—and we wanted to help. That’s where our second brand, Shoot and Thrive, was born.


What Is Shoot and Thrive?

Shoot and Thrive is our education brand dedicated entirely to business coaching for photographers.

It’s where we share everything we’ve learned over years of growing a successful photography business—so you don’t have to figure it out the hard way.

What makes this even more special is the people behind it.

Early in our career, we met Marshall, another photographer in our region (he continues to operate Marshall Scott Photography). At the time, we were technically “competition.” But instead of keeping each other at arm’s length, we became collaborators and friends.

We’d meet up to talk business, share ideas, and help each other grow. Eventually, we realized we were on the same mission—to help photographers build better businesses. Along with Marshall’s wife Beth, we partnered up and created something bigger: The Photography Business Academy.

What Is The Photography Business Academy?

The Photography Business Academy is our flagship business program created specifically for photographers

 It’s a library of 9 comprehensive courses, each focused on one key area of your business.

You can go all-in with the full program, or pick and choose courses as you need them.

Here's what we cover:

  • ✅ Business Foundations: Rewire how you think and operate as a business owner.
  • ✅ Branding: Build a brand that books the right clients.
  • ✅Website: Turn visitors into inquiries with clarity and strategy.
  • ✅SEO + Blogging: Get found online consistently, for free.
  • ✅Financial Management: Understand your numbers and profit.
  • ✅ Client Experience: Create wow-worthy workflows that get referrals.
  • ✅ Marketing: Use channels that actually work for you.
  • ✅ Sales: Confidently guide clients from interest to booked.
  • ✅Systems + Processes: Save time, automate, scale.

This isn't surface-level education. It's strategic, tested, and built by working photographers who know what it takes.

Each course is structured to be easy to work through (great for photographers with limited time each week) with emphasis on short form videos and modules that can be completely quickly, so you can learn what you need and move on to implementation. 

Our courses go beyond just "education" as well, and provide you with resources you need to actually implement changes into your business. These include walkthrough videos, worksheets, templates, spreadsheets, and more. Current students have shared with us that these resources are so impactful they're worth the price of the courses themselves!

One-on-One Business Coaching for Photographers

While our courses are incredibly in-depth, we know that some photographers want a more tailored approach. That’s why we also offer custom 1:1 business coaching.

This is perfect for photographers who:

  • Need more accountability
  • Want direct feedback on their pricing, offers, or systems
  • Need clarity on their next steps to grow or pivot
  • Are making good money, but feel overwhelmed or stuck
  • Want help scaling their business with a trusted guide by their side

Coaching calls are available with our team and customized depending on your goals. These calls are laser-focused, actionable, and built around you—no one-size-fits-all templates here.

👉 Learn More About Coaching →

Who We Serve

Photographers at every stage can benefit from this work, but you’ll feel especially seen if:

  • You’re great at photography, but business feels like guesswork
  • You want to raise your prices, but don’t know how to justify them
  • You're exhausted from doing everything yourself
  • You’re passionate about photography—but want a business that lasts

We’re here to help you move forward with confidence, clarity, and community.

Get Started Now

We believe in the power of small steps. You don’t have to overhaul your entire business overnight—you just have to start.

📘 Want to test the waters?
Join our free Business Foundations course to get a taste of what Shoot and Thrive is all about.
👉 Enroll Free

💼 Ready to go deeper?
Check out The Photography Business Academy and start building your business the right way.
👉 Explore the Courses